Quickstart Business
2009
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Quickstart Business
5 Reasons Your Small Business Website is Useless
THE TOP 5 REASONS YOUR WEBSITE IS USELESS
1. Using site builders like Weebly, intuit or website tonight
Some people think that it's great, it is so easy to build a site that way, it takes about 15 minutes and you have a fully functional site, right? Wrong. The reason why you shouldn't use those tools is because there are millions of other people with your same basic layout. I was just looking at a few sites with people I have spoke with in the last 3-4 months who didn't decide to use us to build their website and that is the solution they came up with. Using a website builder, building a very very basic website that looks like it was built in the late 90's early 2000's. Do a search, find your competitors and look at their websites. Chances are they have a lot better site than you! Many of you have your own business. Is starting a business and making it successful easy, is there a quickstart program to start making money overnight? No... Many of you should know better than to expect the quick and easy ways to actually work! You take your business seriously right? Your website is a virtual business card, that can change and update, it is an extension of your business and probably the most serious thing and way to generate more income! Cheap web design can be found with professional quality, don't make this mistake!
2. Expecting that once your site is built, people will come!
Here is the next major issue. Just because you have a website now, doesn't mean that it is worth anything, it doesn't mean people are coming. So of you think of a website as something you can send your clients to, developing trust. Sure, that is an additional bonus of a website, but that is not what the purpose of a website is! You have to build up your traffic, whether it is through SEO or adwords or some kind of advertisement. Having the best product in the world, or offering the best service there is, doesn't mean people are going to buy it. You have to get it out there, push it, advertise, generate traffic!
3. Having an informational site without a way to monetize
Why would you even want a website unless you are going to make more money with it? This doesn't mean you need to be selling products or services through your website, but it does mean that you should be getting leads with your website that will convert to sales! A simple home page, about us page, and contact page hardly is a website. The key here is to make money, right? If you aren't generating a certain amount of leads or income through your website, you're doing something wrong!
4. No onpage optimization
If you go to a site, look in the top of your browser. What is the title? If you see it say "Home" then they are not getting great results with their site. You need to optimize your site for search engines. That means having proper keywords, descriptions, titles, and alt tags for your website. Why is this important? Your onsite optimization plays a huge role in getting your site found by targeted buyers. Some of you don't even have meta tags. No keywords, no keywords in the title, no description. So even if for some very strange reason you do get ranked in google, yahoo, or bing, nobody is going to click on your site if you don't even have a description! Now this isn't going to give you massive amounts of traffic, but it is a necessity to do!
5. BECAUSE THE DESIGN WAS DONE BY A 14 YEAR OLD
Your website isn't a place to test out new photoshop ideas that you are attempting to learn. It isn't a place to try out all these different weird things that no one else will think is cool except you. I know it is fun learning new things, but this is your business! I absolutely go insane if there is a problem with my server and it's down for 15 minutes, in those 15 minutes I could have a very high profile website being sold, I take it very seriously. You should too! Swallow your pride, and brush up on your photoshop skills on a personal site or test site, not your money making site! Hiring someone that offers affordable web design is the way to go for this, they are professionals and will guide you through the whole process!
BONUS REASON: FLASH!!!
Never use flash, I know it looks cool and clean and it is really fun. Okay, so you might be thinking, why not use flash then? Because you won't get the results you want in the search engines. It isn't easy for a search engine to crawl through a flash site. AND, it is just too expensive to make changes. If someone asks for even a flash banner, the price will typically be $1,000 minimum for the site with a flash banner. So you pay more, to have a site that won't do well in search engines no matter what! Not only that, but how many times do YOU get a pop up that says your flash is outdated? How many people are out there that won't even be able to VIEW your site? You're just losing out on business!
About the Author
Nathan is the owner of iMakeYourWebsites.com offering very professional and affordable web design. You can find web design plans or even a customized plan specific to your needs. Small budget, big budget, simple or complex sites, whatever your need is, it is met! You can read more about iMakeYourWebsites http://www.imakeyourwebsites.com
I wanna get Linux, but...?
I have an Acer Aspire One notebook computer with Windows 7 Starter. Judging by how things have gone so far, I think that if I try to install Linux over it something will go wrong and my computer will crash. I don't have a quickstart or backup disk, so that would mean that I lose my business files.
Has anyone else done this before, I mean, replaced Windows 7 Starter with the free version of Linux? Has anything gone wrong? Will Windows purposefully destroy my computer if I try (it's Microsoft, they would do such a thing)?
Help?
Okay, the reason I'm asking this is because Windows 7 Starter (NOT Windows 7 Full Version) has caused me nothing but trouble since I got it.
It doesn't behave like Windows XP, and none of the programs I've tried downloading have worked on it except for one game.
Frankly, Windows 7 Starter sucks and I'm never going to buy another Microsoft product again, but I want to be able to put something useful on this computer without losing my data.
I replaced Windows XP with Ubuntu Linux when my computer got totally ravaged by a virus. I had wanted to set up a dual boot, but the factory had partitioned the harddrive in such a way that I could not do this.
http://www.ubuntu.com/
It shouldn't cause you any problems; when you install the new OS, you will completely overwrite the Windows installation. BE AWARE IF YOU DO THIS, YOU MAY NOT BE ABLE TO REINSTALL WINDOWS. Typically, Windows only provides a 'repair' disk, which can not be used to install the OS from scratch, which is what you would be doing if you were to install Linux, and then try to go back and install Windows.
LifeVantage QuickStart (quick start) Business Presentation
